1. Read the title and look at the pictures. What do you think the text is about?

(Đọc tiêu đề và nhìn vào các bức hình. Bạn nghĩ bài đọc nói về điều gì?)

2. a) Read the text. Choose the option (A, B, C or D) that best fits each gap (1-5).

(Đọc bài khoá. Chọn đáp án (A, B, C hoặc D) phù hợp với mỗi chỗ trống (1-5).)

From Cave Walls to Social Media Walls

In today's world, we have different kinds of media available to us at all times, but did you know that the history of media actually goes back millennia?

The word ‘media’ refers to the different ways in which people transmit information. By this definition, we can say with confidence that human beings created the first type of media around 64,000 years ago when we first began painting simplistic 1) _____ on the walls of caves. Since then, the more we have evolved, the more advanced our media have become.

According to experts, it was sometime around 3,400 BC when human beings first began utilising written language as a means of communication. For 2) _____, apart from verbal communication, people had to write everything manually until the mid-1440s. It was Johannes Gutenberg 3) _____ revolutionised media when he created an invention called the printing press. This marked the beginning of what we now call 'mass media: Gutenberg's innovative invention made print media like books, newspapers and magazines at a large scale and 4) _____ information with a wider audience than ever before.

Several hundred years after the invention of the printing press, during the 19^th century, we created cameras and later, the radio. The invention of the radio began the age of broadcast media, and the development of television swiftly followed it. This allowed 5) _____ people to watch fascinating movies. programmes and documentaries. all of which remain popular today.

In the 2000s, we saw the rise of digital media. Now, we visit web pages, listen to podcasts, stream music and communicate on social media using our smartphones. We even use QR codes to share information instantly. We have come a long way, and so have the ways we communicate!

1. A. letters        B. symbols         C. cartoons        D. words

2. A. durations B. periods          C. times              D. generations

3. A. what          B. who                C. which            D. whose

4. A. share          B. delay              C. transfer         D. divide

5. A. much        B. every              C. another         D. many

3. Read the text again and identify the author's purpose. Choose the best answer (A, B, C or D).

(Đọc bài khoá lại lần nữa và xác định mục đích của tác giả. Chọn đáp án đúng (A, B, C hoặc D).)

The author's purpose is to ...

A. compare different types of media.

B. outline the benefits of modern media.

C. describe the development of media.

D.  discuss the importance of media.

4. How have the media changed over time? Talk about the timeline of media change in the text with your partners.

(Phương tiện truyền thông đã thay đổi như thế nào theo thời gian? Nói về dòng thời gian thay đổi phương tiện truyền thông trong văn bản với bạn cùng bàn của bạn.)

Vocabulary (Từ vựng) – Media habits (Thói quen dùng phương tiện truyền thông)

5. a) Fill in each gap with tag, profile, follow, publication, news bulletin or newsfeed. Then listen and check.

(Điền các từ tag, profile, follow, publication, news bulletin hoặc newsfeed vào chỗ trống. Sau đó nghe và kiểm tra.)

We all use media in different ways and have different media habits. How often do you ...

1. ___ _____ a news broadcast?

2. ___ catch a _____? 

3. ___ subscribe to a _____ or online channels?

4. ___ create a social media _____?

5. ___ send a personal message?

6. ___ post photos or a story?

7. ___ check your _____?

8. ___ _____ someone in a post?

a. I text my friends several times a day.

b. I never arrange to receive copies of a newspaper or magazine by paying in advance.

c. I only dig deeper for more information when the report is really interesting.

d. I hear or see news updates every day.

e. I often use images on social media to tell my followers about my life.

f. I read content on my social media walls a few times a day.

g. I occasionally create a link to my friends' social media walls to include them in my posts.

h. I rarely set up social media accounts. I've only done it twice.

 b) Match the questions (1-8) to the answers (a-h).

(Nối các câu hỏi (1-8) với các câu hỏi (a-h).)

6. Answer the questions (1-8) in Exercise 5 using your own words.

(Trả lời các câu hỏi (1-8) ở bài tập 5 bằng cách sử dụng ý kiến riêng của bạn.)

The press (Báo chí)

7. a) Do you prefer reading printed newspapers or online news? Give your reasons.

(Bạn thích đọc báo in hay báo mạng hơn? Hãy đưa ra lí do.)

 b) Which of the following sections are your favourites? Which are your least favourites? Why?

(Những phần nào dưới đây là phần ưa thích của bạn? Phần nào không phải là phần ưa thích của bạn? Tại sao?)

EDUCATION

LOCAL AND INTERNATIONAL NEWS

SPORTS

ENTERTAINMENT

POLITICS

HEALTH AND LIFESTYLE

TECHNOLOGY

TRAVEL

BUSINESS AND FINANCE

8. How has the Internet changed the way we stay up to date on current news? Discuss in pairs. You can mention the following media below.

(In-tơ-nét đã thay đổi cách chúng ta cập nhật tin tức như thế nào? Thảo luận theo cặp. Bạn có thể nhắc đến các loại phương tiện truyền thông bên dưới.)

• web pages (trang web)

• podcasts (radio kĩ thuật số)

• smartphones (điện thoại thông minh)

• QR codes (mẫ QR)

• news bulletins (tin vắn)

• newsfeeds (bảng tin)

Value: News media (Giá trị: Truyền thông tin tức)

 Do you agree with the following statements? Why/Why not?

(Bạn có đồng ý với các phát biểu sau hay không? Tại sao/ Tại sao không?)

News media ...

1. share important information with the public.

2. are always truthful with their stories.

3. can shape people's opinions.